---
title: "📊 Broadcast Overview & Analytics"
description: "#### 📊 Broadcast Overview & Analytics The Broadcast Overview screen in Flowbee provides a complete summary and detailed analytics of all your broadcast campaigns. It helps you track message performance, delivery status, and customer engagement in real time. #### Overview…"
url: "https://support.flowbee.io/docs/%f0%9f%93%8a-broadcast-overview-analytics/"
updated: "2026-05-13"
category: 📣 Broadcast Messaging
---

# 📊 Broadcast Overview & Analytics

#### 📊 Broadcast Overview & Analytics

The Broadcast Overview screen in Flowbee provides a complete summary and detailed analytics of all your broadcast campaigns. It helps you track message performance, delivery status, and customer engagement in real time.

#### Overview Metrics

At the top of the screen, you will see a summary of all broadcast activities:

📣 Campaigns
Total number of broadcast campaigns created
✅ Success
Total number of successfully processed campaigns
⏳ Scheduled
Broadcasts scheduled for future delivery
👥 Total Recipients
Total number of customers targeted
📤 Sent
Number of messages sent
Shows percentage of total
📦 Delivered
Messages successfully delivered to users
👁️ Read
Messages opened/read by customers

👉 Indicates engagement level

❌ Failed
Messages that failed to deliver

👉 Example reasons:

Invalid number
User not on WhatsApp
Opt-out (DND)
Meta restrictions
⏱️ Pending / Queue
Messages waiting to be sent or processed
Broadcast History Table

Below the overview, you will see the Broadcast History list.

Each row represents a single broadcast campaign.

#### 📄 Columns Explained

🏷️ Broadcast Name
Name of the campaign
📅 Scheduled Date
Date and time when broadcast was sent or scheduled
📊 Status
Current status of broadcast
👉 Example: Sent
👥 Total Recipients
Number of users targeted in that campaign
📤 Sent
Number of messages sent
📦 Delivered
Number of messages delivered
👁️ Read
Number of users who opened the message
❌ Failed
Number of failed messages
⏳ Pending / Queue
Messages still processing (if any)

#### 🔍 Actions & Controls

🔎 Search
Quickly find specific campaigns
🔽 Filter
Filter broadcasts based on status, date, etc.
📥 Export
Export broadcast data to Excel

➕ New Broadcast

Create a new campaign

#### How It Helps

Track campaign performance
Measure delivery success
Understand customer engagement
Identify issues (failures, low reads)
Optimize future campaigns

#### Tips

High Delivered % = Good contact quality
High Read % = Good content quality
High Failed % = Check contact data or opt-outs
Use filters to analyze specific campaigns